Maximum Adsense unit on a single page

Maximum Adsense unit on a single page

Maximum AdSense Unit that can be placed on your web page

While Google Adsense shares revenue with publishers based on CTR (Click through Rate), CPC (Cost Per Click), and CPM(Cost per thousand Impression) – It is important for you to understand the number of Ads that you can place on a single web page on your website. Placing more ads on your website, makes it look ugly as well as distracts user more. Adsense has put a limitation on the number of Ad units that can be placed on a single web page.

‘Adsense for content’ only allows publishers to display a maximum of 3 ad units per page. You are also free to display 1 or 2 ads on your web page if not for the three ads. But the maximum Adsense unit is 3.

Upper Limit on Large-sized Ads:

Publishers are allowed to place only one large Ad on their websites. A large Ad unit is simply, a 300*600 px Ad dimension or any equivalent or larger than the Ad dimension. The Maximum Adsense unit in Large-sized Ads is only one.

Upper Limit on number of Google ads in Mobile Screen:

When your web page is viewed in mobile, not more than one ad must be displayed at a time on screen. That means, the 3 ads that you can place on your website should be aligned such that each one appears at a different place while scrolling on the mobile screen. The maximum Adsense unit that must be visible at an instance is only one.

Never Display Ads on Contentless pages:

As a publisher, you are not allowed to place even a single Ad on content-less pages such as Exit page, contact us page, 404 Error page etc.. This is against Adsense Policy terms. The maximum Adsense unit that can be placed here is zero.

On an Important note: As a publisher, you are not allowed to refresh the page without the consent of the visitor. When you refresh or reload or redirect the current web page, without the user clicking a button, it goes against Adsense policy.

3 ways you should never place google Ads

3 ways you should never place google Ads

Google Ad Placement Policy: Top ways you should never place google ads

Google Adsense is a contextual Ad network that is one of the best for website owners and bloggers to monetize their website. Adsense is favoured by most bloggers and for some, it takes the highest contribution in their total income. Having said that, it is also important for me to mention, “AdSense is like your third grade Math Teacher!”. Yes!! Adsense is strict and cruel unless you obey their Policy, terms and conditions.

One such Policy that you had agreed while signing up for Adsense is the Google Adsense Ad Placement Policy. Adsense considers clicks as accidental when the visitor was about to click on a link, but with visual error clicks on an Ad.

For Example, Let us take this scenario, –

Ads under navigation menu where each navigation menu button hovers to a new menu. When users try to hover over to the child items of the navigation menu, they end up clicking the Ads instead of the child item. This is one such breach that can potentially increase your CTR to a very high extent. Always remember, when your CTR goes high, google has a high chance of reviewing your Ad placement strategy. When Google Adsense recognises your malpractice, your account gets banned for a lifetime.
Never place google ads on such places.

Example for Accidental Click Adsense Fraud:

Accidental Click Adsense Guide Taken Mind

Accidental Click Adsense fraud – Taken Mind Guide

Also, using Flashy Animation or any other flash content requesting the users to click on Ads is considered as a fraud under Ad Placement Policy of Google Adsense. Providing text that mentions compensation the user with incentives on clicking the Ad banner also comes under the radar as Adsense Fraud. Never Place google ads on such places.

Example for Flashy Content that can get yourself an Adsense Ban:

Wrong Adsense Ad  Placement Policy

Against the Adsense Ad Placement Policy

Example for Misleading Incentive offers to visitors:

unacceptable implementation of google adsense ads

unacceptable implementation of google adsense ads

I would suggest you to avoid these Ad placements beforehand and have a simplified Ad Placement Strategy. Ads on the start and finish of posts might fetch you very good CTR organically. What do you think about the Ad Placement strategy to be followed? Tell us in the comment section below.